…or so I discovered when I neglected to renew the domain. Now it languishes in the ether, waiting to be abused by some other cyber-twerp and from hereon I’ll prattle under the much more apt rubric of the GrumpyBrit (many thanks to Jamie Way who generously offered up the miserable old gits on the beach in Bournemouth for the header).

I was dubbed the Grumpy Brit by a client. I like to think it was a compliment, I’ve definitely (well invariably) been called worse. Anyway, I always felt a tiny bit guilty bashing out scurrilous rants under the Freedom banner. The blog was originally a way of promoting a company whose time unfortunately came and went, unnoticed by all but friends and family. But I enjoyed having a platform from which to squawk and so continued to blight by association, the names of all the generous and talented people who agreed to lend their names to the ill-begotten Freedom project. As I write, my IT department is hacking away in the WordPress salt mines, trying to uncover the secret cyber handshake that will release archived posts from Freedom into the gnarly embrace of GrumpyBrit.

Now I have no one to embarass but myself and I’m well practiced on that score. So you can expect the same scintllating insights on advertising and marketing that were, in the opinion of this writer at least, the hallmark of the Freedompictures blog, but now shrouded in the dense pall of scepticism, cynicism, outrage and libellous intent that our torpid and inert industry so richly deserves right now (the more enlightened among you will of course instantly discern that I refer here to those livid pimples on the face of marketing communications, the BDAs).